Riaan 
Kodwa ama-video akhe aphinde afinyelela kubaqeqeshi bohlelo lokushushuluza emanzini asekolishi abenethemba lokulujoyina. Bamthumele i-imeyili bethi amavidiyo akhe “awabi kakhulu,” kusho yena. Futhi unqatshelwe indawo eqenjini.
“Bengikhuluma ngendlela engizizwa ngayo. Kufanele kube yinto enhle ukwenza lokho,” kusho uDrake, onabalandeli beTikTok abangu-4 000. “Kwakushaqisa kakhulu ukubona imiphumela yendlela othumela ngayo.”
UDrake ugcine eqale uhlelo lwakhe lokufaka izicelo zasekolishi kusukela ekuqaleni. Unqabile ukuqamba uhlelo olumenqabele ukuvikela isithunzi sakhe njengomsubathi wamanje wasekolishi.
UDrake nontanga bakhe basesimweni esinzima. Ikhuliswe ku-inthanethi futhi ihlukaniswe yilo bhubhane, izimpilo zabo zomphakathi ziye zadlalwa ezinhlelweni ezifana neTikTok. Ngenkathi imikhankaso yezokuxhumana yezinkampani “iqwashisa” ngezihloko ezifana nempilo yengqondo kanye nokuqina komzimba, abantu abasha babelane ngokuhlangenwe nakho kwabo ngobuningi. Kodwa njengoba befika ekolishi noma emhlabeni osebenzayo, bahlangabezana neqiniso elibuhlungu: Izinga lobuchwepheshe phakathi kwezizukulwane ezindala alikashintshi, futhi alwenzi indawo yohlobo lobuqotho izinkampani zenkundla yezokuxhumana ezivame ukukhuthaza.
Ngokuchitha isicelo sikaDrake sokuthola indawo eqenjini, abaqeqeshi baphawule, ngokwe-email ebhalwe nguDrake: “Uma sifuna ukukhula oxhasweni neminikelo, kumele sikhombise enyuvesi nasemphakathini ukuthi siyakuthokozela ukwesekwa kwabo. ”
Isibalo sezikhulu zokwamukelwa ekolishi ezivakashela amaphrofayili omphakathi abenzi bezicelo sehle kancane kancane kule minyaka emithathu edlule, sisuka cishe koyedwa kwabayi-3 ngo-2020 saya koyedwa kwabayi-4 manje, ngokocwaningo lwenkampani yezemfundo iKaplan. Uma kubhekwa izinselelo zalolu bhubhane, izikhulu kungenzeka zifune ukunikeza abafundi ithuba lokungabaza, kusho u-Isaac Botier, umqondisi omkhulu kaKaplan wezinhlelo zokwamukelwa ekolishi. Kepha iningi lisakhombisa ukuthi amaphrofayili ezinkundla zokuxhumana abantu abazongenela ukhetho awalungile ngesikhathi sokwamukelwa.
Izinkampani ezilungiselela ikolishi zisakhuthaza abafundi ukuthi baqaphele “izinyathelo zabo zedijithali,” noma umkhondo abawushiyayo lapho bethumela noma bephawula ku-inthanethi, phakathi nenqubo yokufaka isicelo, kusho uRobert Franek, umhleli omkhulu we-Princeton Review. Uthe phela iphrofayili yenkundla yezokuxhumana eyiqiniso inganikeza umfakisicelo umkhawulo.
“Uma mina nawe sifunda esikoleni esisodwa samabanga aphezulu futhi sathola amamaki afanayo ngemisebenzi efanayo, kuzoba khona umehluko phakathi kwami nawe ngokombono wokwamukelwa,” kusho yena. “Ezomphakathi [media] kungase kunikeze ukukhanya okuningi kulokho okungenzeka kube. “
Kungase futhi kube ukuwa komfakisicelo. UFranek uthe ukhuthaza intsha ukuthi ibhale sengathi ogogo nomkhulu bayo babukele.
Kodwa-ke, ku-TikTok, ugogo nomkhulu babo kungenzeka ukuthi ababheki. Isisekelo sabasebenzisi bohlelo lokusebenza sihlanekezela sibe basha, futhi okuqukethwe kugcwele izinkomba, ama-meme namahlaya abangawaqondi angeke bawaqonde. Abasebenzisi bahlolisisa izihloko ezithrendayo noma benze amavidiyo besebenzisa izingoma ezithrendayo noma amazwibela engxoxo.
Kwesinye isikhathi, ukwakheka kohlelo lokusebenza kumisa abantu abasha ukuthi benze amavidiyo aqasha abaphathi noma izikhulu zokwamukelwa ngeke ziwathande, kusho uStephanie Rowe, umfundi oneminyaka engu-19 osebenzisa isayensi yekhompyutha kanye nomsebenzisi weTikTok.
Lapho uRowe ebona okubonakala sengathi amantombazane angaphansi kweminyaka ethumela amavidiyo awo egqoke izingubo zangaphansi ngenxa yomsindo othrendayo, wenza ividiyo enxusa abanye abasebenzisi ukuthi bacabange ngezinyathelo zabo zedijithali. Iqhume, yathola ukubukwa okungaphezu kwezigidi ezingu-19, uhlelo lokusebenza luyabonisa. Impendulo yayixubile, kusho uRowe. Abanye abantu bakhulume ngokubaluleka (kanye nokwesabeka) kwezinyathelo zedijithali. Abanye bamsola ngokuhlazisa isidoda, futhi lokho kugxekwa kubuhlungu, esho.
“Leyo bekungeyona inhloso yami,” kusho yena. “Kodwa lokhu kubathinta ngendlela engafanele abantu besifazane futhi bengikhuluma nje ngethonya elisezansi nomfula.”
Ngisho nasezinkundleni zokuxhumana, abantu abasha balindele ubumfihlo obuthile
Ukubukeza amaphrofayili ezinkundla zokuxhumana kwalabo abazongenela ukhetho kungavula umnyango wokucwaswa, kusho uMichael Zimmer, umqondisi weCentre for Data, Ethics, and Society eMarquette University. Okubhekwa njengokucasulayo ngentombazane esemusha ukuthi ikuthumele, ngokwesibonelo, kungase kubukeke njengokuzijabulisa okungenangozi uma umfana osemusha ekuthumela.
Kodwa amasheke ezinkundla zokuxhumana nawo ayasiza ekuvimbeleni ukucwaswa esikhungweni semfundo ephakeme – UMarquette uhoxise isicelo sokwamukelwa komfundi ngo-2020 ngenxa yombhalo wenkundla yezokuxhumana onobandlululo mayelana nokubulawa kukaGeorge Floyd.
Ngisho nasezinkundleni zomphakathi, izethameli ezihlosiwe zomsebenzisi ngokuvamile kuba ontanga, hhayi abaqasha abagqoke amasudi nothayi. Kukubaqashi nezingcweti zokungeniswa ukuze baqonde umongo lapho okuthile kuthunyelwe khona, kusho uZimmer. Lokho kudinga ukuzwelana nokuqonda kwamasiko, ngakho-ke ingozi enkulu ukuthi amanyuvesi nabaqashi banikeze umthwalo wemfanelo ku-AI eskena ama-akhawunti abafake izicelo ukuze athole amafulegi abomvu, waphawula. Izinkampani vele usebenzise i-AI ukuze uhlole ama-resume kanye nokwenza izingxoxo ngevidiyo.
Esikhundleni sokuveza ubukhona benkundla yezokuxhumana obuphelele, obuthokozisayo, abafundi kufanele benze amaphrofayili abo ahambisane nezinto abazithumela emanyuvesi, kusho uZimmer. Ngamanye amazwi: Uma ubhale i-eseyi ufunga ukuthi uzoqeda isihluku ezilwaneni, ungayifaki leyo vidiyo lapho wethusa khona inkomo elele.
“Ngangingenza zonke izinhlobo zezinto ezingasile ngaso sonke isikhathi lapho ngisekolishi, kodwa akukaze kuqoshwe,” kusho uZimmer. “Intsha ibona nje ukuthi kungase kube nokuphila isikhathi eside kulezi zikhathi zokungabalulekile noma ubumnandi eba nayo endaweni efana ne-TikTok.”
UDrake yena uyekile ukwenza iTikToks lapho enesizungu noma ecindezelekile. Uyabugwema utshwala kanye namagama athukayo kokuthunyelwe kwakhe futhi uzama ukugcina umkhondo wakhe wedijithali engqondweni, esho.
Wathi: “Ngiye ngacophelela kancane endleleni engikhuluma ngayo nendlela engikhuluma ngayo, kodwa ngisazama ukuhlala ngiyi-inthanethi kancane.”
