Riaan Ekuqaleni, ukulethwa kwakumnandi.
Kwakukhona amasemishi enkukhu, ama-milkshakes, amakhekhe, ama-latte nokunye. Izinto zabe seziqala ukufika kaningi ngosuku, ngawo wonke amahora, zilethwa yi-Uber Eats.
Indaba iwukuthi, abemukeli abakaze ba-ode noma iyiphi yayo.
Kusukela ngasekupheleni kukaFebhuwari, ingxenye enkulu ye-Range View Avenue e-Highland Park igcwele izinto ezingafuneki ezivela ku-Uber Eats, isevisi yokulethwa kokudla ku-inthanethi. Lezi zinto, izakhamizi zithi, zivela kakhulu kwaMcDonald’s nase-Starbucks, yize amanye amaketanga okudla okusheshayo amelwe, nawo.
Izakhamuzi eziyisithupha ze-Range View okukhulunywe nazo yi-Times zithe zithole ukudla okuningana kwe-Uber Eats ezingazange zikucele – nokuthi omakhelwane bazo abaningi nabo bakutholile. Idlanzana labantu lithe bathole inqwaba yama-oda.
“Kuyamangaza lokho abakwaziyo ukukwenza ngesemishi lekhekhe,” kusho isakhamuzi sase-Range View esimangele u-Will Neal we-McGriddles emine yena nomkakhe bathola u-Feb. 25 – okokuqala kwabangu-40 ukudiliva ekhaya labo.
I-oda elivela kwa-McDonald’s elethwe ngabakwa-Uber Eats lihlala phambi kwekhaya elise-Highland Park ngo-Feb. 28.
(Morgan Currier)
Manje, nokho, ngemuva kwamasonto angaphezu kwamabili okuhanjiswa okudidayo – kanye nesikhathi esiningi esichithwe kuxoxwa ngalesi sigameko – sekuphenduke, kwabathile, inkathazo.
“Angiyethembi — ngiyayilahla,” kusho uDean Sao, umbazi ePasadena City College. “Angazi ukuthi kwenziwa ngubani. Besincokola ekuqaleni: Kufanele kube ngu-Elon Musk – angazi ukuthi ubani omunye ongakwazi ukuyikhokhela. “
Uber ozinze eSan Francisco, umzali we-Uber Eats, akazange aphendule izicelo zokuphawulwa.
Ngokuqondene nama-whodunits, amanani aphansi. Kodwa imfihlakalo kazamcolo wokudla okusheshayo, okuzwakala ihlaya okusazodalulwa umgqigqo wayo, ingundabamlonyeni endaweni. Iphinde yaqokomisa izinga lokungaziwa okufakwa ngalo ekuthengiseni okwenziwa ezinkundleni zezinsiza zokulethwa kokudla, okuye ikhule ngokumangalisayo kusukela kwaqala ubhubhane lwe-COVID-19.
“Angicabangi ukuthi kukhona umuntu oke wakubona njengento embi – kungamazinga ahlukene okucasuka,” kusho uNeal.
‘Kuzomele ngiyishiye’
Ingxenye ye-Range View ebilokhu isemaphethelweni okulethwa kwezinto iyindawo engavamile yezindlu ezingaba ngu-25 namafulethi phakathi kuka-Avenue 49 no-Avenue 50.
Umgwaqo, indawo yawo yokupaka egcwele izihlahla ze-loquat, ungamabhuloki ambalwa ukusuka e-York Boulevard, okungenye yezindawo ezidonsa kanzima e-Highland Park. Lapho uzothola izikhungo slinging $6 amalayisi we-turmeric futhi $15 inyama yenkukhu ethosiwe yaseNashville. Ziwuhlobo lwezindawo lapho ama-hipster engase aphakamise amakhala emnikelweni ovela kwa-Starbucks noma wakwaMcDonald’s, noma ngabe kumahhala.
Izakhamizi zithe abashayeli abaletha kuRange View banikeze imininingwane encane mayelana nabantu abafaka ama-oda, ngenxa yokuthi abanayo imininingwane noma abagunyaziwe ukwabelana ngawo. Ukudiliva okungacelwanga, kusho abemukeli, bekubhalwe ngamagama abanye abantu. Futhi izithunywa, zengeza, nazo zibonakale zingaphazanyiswa yisimo esiyinqaba ngoba ukudla kuyakhokhelwa – futhi kwesinye isikhathi kuza nethiphu.
“Abashayeli bahlale besihleka lesi simo,” kusho uNeal, umhleli wefilimu.
Izakhamuzi zaseRange View Avenue eHighland Park zithe bezilokhu zithola ukudla kwa-Uber Eats kusukela ngasekupheleni kukaFebhuwari nakuba zingakaze ziwafake ama-oda.
(UDaniel Miller / Los Angeles Times)
Isakhamuzi uCaroline Aguirre, umenzeli kashwele osewathatha umhlalaphansi, uthe ubhoboze umgijimi oyedwa ezama ukuletha isikhwama esibhalwe igama elithi James wachaza ukuthi lo myalelo bekungewona owakhe. “Wathi, ‘Kufanele ngiwushiye, anginakuzikhethela,’” kukhumbula u-Aguirre. “Unginike yona.”
Kwesinye isigameko, uMorgan Currier, owathi uthole izimpahla ezingaba ngu-30, wakwazi ukukholisa umshayeli we-Uber Eats ukuthi ashayele umuntu ofake i-oda.
“Ngesikhathi sishayela inombolo e-oda, yanqanyulwa,” kusho yena.
Nokho, kaningi, abamukeli bangena kuvulandi wabo ukuze bathole, ukusho, amaShamrock Shake amabili akwaMcDonald, kungekho mshayeli we-Uber Eats ongabonwa. (Enye yezindlela zokulethwa kwenkampani ivumela ama-oda ukushiywa emnyango.)
Izakhamuzi ze-Range View zinikeze i-The Times izithombe ezimbalwa zokulethwa okungalungile futhi zabelana ngemilayezo yezokuxhumana mayelana nesihloko esiku-NextDoor, Twitter kanye ne-Instagram. I-tweet eyodwa wabiza isimo “Kuyinqaba kakhulu.”
Ingeza kumavayibhu e-surreal, i-Times yaxwayiswa ngokwenzeka ku-Range View ngu-Robert B. Weide, umakadebona ongumqondisi we-“Curb Your Enthusiasm”. Umbukiso we-HBO, vele, ugxile kuLarry David – odlala inguqulo yakhe – kanye nezimo ezingezinhle nezicasulayo ezimehlelayo.
Intatheli ye-Times evakashele emgwaqweni ngoLwesibili ekuseni ayizange ibone ukudiliva i-Uber Eats.
Yini okufanele uyenze ngokudla?
Izakhamizi ezimbalwa zichaze ukuthi sezikudlile okunye ukudla okuthunyelwa ngendlela yazo, kodwa hhayi okuningi kwakho. U-Neal nabanye bebelokhu beletha izinto ezidliwayo ezingafunwa emgqonyeni ose-York lapho iminikelo yokudla yenziwa khona njalo.
UCurrier, odla imifino, akazisebenzisanga kangako izinto eziningi azitholile.
“Bengilokhu ngithola izingcezu ezingu-20 ezinososo omnandi nomuncu,” kusho uCurrier, ongumqondisi wenyunyana yabasebenzi. “Yeka ukumosha … ukuyithumela kumuntu odla imifino. Nganginomngane engangithumela umyalezo othi: ‘Woza uzowubamba.’ Futhi wabe esethi, ‘Angikwazi ukuqhubeka ngidla amaqatha enkukhu angama-20. Sengifinyelele umkhawulo wami.’”
Noma kunjalo, akakaze akhiphe ukukhungatheka kwabathutha ukudla.
“Bazama nje ukwenza umsebenzi wabo futhi bangangeni enkingeni,” kusho uCurrier. “Angibadinelwe abashayeli.”
Izakhamuzi zaseHighland Park ezithole ukudla okungafunwa yi-Uber Eats bezilokhu zinikela ngalezi zinto ebhokisini lokuqoqa ukudla e-York Boulevard.
(UDaniel Miller / Los Angeles Times)
Akukhona okokuqala abantu benikwa ama-oda abangawafuni ezinsizakalweni zokulethwa kokudla. Indaba eshicilelwe ngoJanuwari kuwebhusayithi yezokudla I-Mashed iveze iposi ye-Reddit enonyaka ubudala mayelana nokulethwa kwamaphutha kwe-Uber Eats. “Othile uyabacofa,” kubhala omunye wabaphawulayo. Kunezinye izibonelo ezidonsa amehlo, okuhlanganisa nesowesilisa wase-Antwerp, eBelgium, owalethelwa ama-pizza engawafuni – kuze kufike ku-14 ngosuku – iminyaka eyisishiyagalolunye, i-Daily Star yase-United Kingdom yabika ngo-2020.
Idlanzana lezakhamizi zaseRange View lithe imizamo yabo yokufinyelela ekugcineni kulesi simo ayiphumelelanga ngendlela eshaqisayo. U-Neal wachaza ukuthi ngenkathi ekwazi ukukhuluma nommeleli we-Uber Eats ocingweni, ingxoxo yayingasenazithelo.
“Badlale sengathi kuwukungaqondi nje okulula,” kusho uNeal, owengeze ngokuthi umuntu akhuluma naye wamtshela ukuthi, “Sizobhala ngakho,” futhi wameluleka ukuba ahlole izitatimende zekhadi lakhe lesikweletu ukuze athole amacala angamaphutha. (Akekho, wathi.)
“Mhlawumbe kufanele ngibazame futhi,” kusho uNeal, ezwakalisa ukwesula ezwini lakhe.
Abanye abantu ku-Range View bathumele izimpawu eminyango yabo engaphambili noma eduze kwayo bezama ukuvimba ukulethwa – noma okungenani bazigcine behlelekile. Omunye umyalezo wawukhuthaza abashayeli ukuthi bafake ama-oda endaweni epholile eshiywe ngaphandle. Omunye wancenga: “I-Uber Eats — ungaphinde ulethe amanye ama-oda kuleli kheli. … Lezi zilethiwe zivela emthonjeni ongaziwa.”
Ukukhethwa kwabathengisi be-caloric torrent – amaketanga amabili okudla okusheshayo emhlabeni jikelele – nakho kuye kwaphazamisa imizamo yezakhamuzi yokuqeda ukuhlasela. Le ndawo igcwele izindawo ze-Starbucks kanye ne-McDonald’s, okwenza kube nzima ukwazi ukuthi yiziphi ebezicubungula ama-oda.
AbakwaMcDonald’s nabakwaStarbucks abazange baphendule izicelo zokuphawula.
‘Sixoxile mayelana… ukwenza i-podcast encane’
Ama-oda okudla angafuneki aholele izakhamuzi zaseRange View ukuba zithuthukise inkimbinkimbi yemibono yokuthi ubani owenza lokhu futhi kungani.
U-Neal no-Kelsey McManus bathi baqale bazibuza ukuthi ukulethwa bekuyingxenye yomdlalo wethelevishini. “Akekho onemvume yokusebenzisa ukufana kwethu,” kuxwayisa uMcManus.
Kunalokho, uphakamise ukuthi le mithetho ingase ibe iqhinga lezigebengu ezihlola amakhadi esikweletu antshontshiwe ngokuwakhokhisa amancane nge-Uber Eats. “Kodwa, angazi ukuthi kungani bezokwenza lokho,” kuvuma yena.
U-Aguirre, eqaphela ukusondela kwe-Occidental College, wacabanga ukuthi ukulethwa kungase kube yingxenye yokuhlolwa okwenziwa ikilasi le-psychology lapho.
UCurrier wayenombono omuhle: “Ngicabanga ukuthi yisimo se-bot, noma inkinga ku-matrix.”
UKelsey McManus uphethe isikhwama sokudla sikaMcDonald esilethwe kumakhelwane wakhe wase-Highland Park, uMorgan Currier, ngoMashi 3. Akazange alifake i-oda, elalethwa yi-Uber Eats.
(Morgan Currier)
Noma ngabe ukudiliva bekucasula kwesinye isikhathi, izakhamizi zaseRange View zithe azizizwa zisengozini. Okungenani okwamanje. Ngaphandle kwalokho, amaviki ambalwa adlule anikeze okuhle: Ukulethwa okungafunwa kwe-Uber Eats kuhlanganise umphakathi.
“Kube mnandi ukuxhumana nomakhelwane, impela,” kusho uMcManus. “Sekukhona ukuxhumana okungomakhelwane ngakho. Futhi sikhulume ngokwenza uphenyo lwethu ngakho, senze i-podcast encane. ”
NgoLwesibili ekuseni, njengoba kune imvula encane endleleni, umzuzwana omncane wokuphila wabonisa iphuzu likaMcManus – kanye nezinga ukuqhuma okungamukelekile kokudla okusheshayo okwakungene ngalo emphakathini walesi sigaba sase-Highland Park.
UMcManus wayegoduka ngesikhathi ebona u-Neal egibela egcekeni lakwakhe eya ngasebhokisini lakhe leposi. Engxoxweni emfishane yomakhelwane – okungenzeka ukuthi ngenyanga edlule ibimayelana nesimo sezulu noma esinye isihloko esivamile – bavele bajaha: okuqukethwe kwama-oda abo e-Uber Eats akamuva angafunwa.
U-Neal wachaza ukuthi uthole isemishi lenkukhu kwaMcDonald’s ngoMsombuluko ntambama.
“Ingabe kwakunguMcCrispy?” Kubuza uMcManus esazi.
“Kuhlala kuyi-McCrispy,” kuqinisekisa u-Neal.
